INTERCULTURAL COMMUNICATION IN A GLOBALIZED WOLRD
Keywords:
Globalization, intercultural communication, cultural barriers, Cultural Intelligence (CQ), ethnocentrism, stereotypes, high-context cultures, low-context cultures, digital transformation, cultural diversity, non-verbal communication, global mindset, social inclusion, cross-cultural management, acculturation, intercultural competence, linguistic pragmatics, global citizenship, synergy, diplomatic dialogue.Abstract
This research article provides a comprehensive analysis of the transformation of intercultural communication within the framework of an increasingly globalized world. In the 21st century, the "global village" phenomenon has facilitated unprecedented levels of interaction across diverse cultural landscapes, yet it has simultaneously exposed profound communicative vulnerabilities. The study delves into the fundamental challenges of cross-cultural dialogue, including linguistic pragmatics, ethnocentric biases, and the diverging nuances between high-context and low-context cultures as defined by Edward T. Hall. Furthermore, the paper examines the impact of digital globalization on non-verbal cues and social etiquette. A central focus is placed on "Cultural Intelligence" (CQ) as a vital strategic asset for navigating global business and diplomatic environments. The article proposes a multidimensional perspective on fostering inclusivity and mitigating cultural friction. Ultimately, it argues that achieving effective intercultural synergy is not merely a social ideal but a prerequisite for sustainable economic and political stability in a fragmented global landscape.
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